Simon Cowell to unleash his stink on the world.

I hope he's kidding about this. Paula will cry for days if his crap outsells her crap. She's a complete lunatic as any viewer of "Hey Paula" can attest to....
Simon Cowell is planning to launch his own perfume to rival his American Idol collegue Paula Abdul’s new fragrance.
Mr Nasty is naturally competitive, so can’t wait to get his own smelly stuff on the market to battle it out with Abdul’s scent.
He tells the People, “It seems naff. But Paula's got one and I plan to outsell her."