I saw it & it truly is awful! Funny ad campaign or not....don't watch!Defamer:
There's no denying Lindsay Lohan's "thriller" I Know Who Killed Me was among the most critically and commercially reviled B-movies of last year — of any year, really. But now that IKWKM is approaching cable oblivion with its premiere June 14 on Starz, we doubt our inbox has ever seen a publicity campaign this wonderfully defensive or reactionary — almost Warholesque in its celebration of its own product's awfulness, proudly emphasizing its Razzie Award cred and critical pull quotes exhorting viewers to check out "a disaster that exerts a perverse fascination" (Variety) or "the monumental trashiness of this mess" (NY Daily News).
