Rick Astley talks about "Rickrolling"!!

I love the idea. And I admit it......I love the song............
LA Times:
It’s a bit spooky, innit?” said Rick Astley, the singer who made the song famous in 1987 and who is not dead. With considerable help, including assists from RCA Records, the webmaster of Astley’s U.K. fan site, and his manager at Sony BMG, I tracked down Astley at his home in London last weekend. He spoke for the first time about the phenomenon called Rickrolling, best described by example: You are reading your favorite Hollywood gossip blog and arrive at a link urging you to “Click here for exclusive video of Britney’s latest freakout!!” Click you do, but instead of Britney, it’s a dashing 21-year-old Briton that pops onto the screen. You, sir, have been Rickroll’d.
Over the last year or so, Astley has watched with puzzled amazement as “Never Gonna Give You Up” has been mocked, celebrated, remixed and reprised, its original music video viewed millions of times on YouTube, all by a generation that could barely swallow its Gerber carrots when the song first topped the pop charts.
“I think it’s just one of those odd things where something gets picked up and people run with it,” Astley said. “But that’s what brilliant about the Internet.”