Is there no truth in advertising? Apparently not. A L'Oreal ad for mascara featuring Penelope Cruz had her wearing false eyelashes. The horror!!!!!EntertainmentWise:
A mascara commercial for L’Oreal featuring Penelope Cruz has been branded misleading because the actress was wearing fake eyelashes.
The L'Oreal ‘Telescopic’ mascara claimed that it could make lashes up to 60 per cent longer.However the Advertising Standards Authority has hit out saying that the commercial did not make clear that Cruz was sporting some individual fake eyelashes.
L’Oreal said it was “common industry practice” to use artificial lashes, but said it would “fully comply” with the requirements that the ASA have indicated for future advertising purposes.
Take our advice L’Oreal - False advertising is not worth it
